Marketing & Communications Specialist
Part Time • D1 Lakeland
Benefits:
- Bonus based on performance
- Employee discounts
- Flexible schedule
- Free food & snacks
- Opportunity for advancement
- Training & development
- Wellness resources
Marketing & Communications Specialist (MCS) | D1 Training Lakeland, TN
Capture the Grind. Lead the Brand. At D1 Training Lakeland, we don't just train—we build a movement. We are looking for a high-octane Marketing & Communications Specialist to be the voice of our facility. If you are a creative "go-getter" who can turn a heavy lifting session into a viral story and a management bullet point into a professional campaign, we want you on our team.
The Mission
As the MCS, you are the bridge between our leadership, our coaches, and our members. You are responsible for telling the D1 story across all platforms, ensuring our members stay connected internally while driving external growth through strategic promotions and elite social media execution.
Why You’ll Love This Role
- Creative Freedom: You aren't just a poster; you are a storyteller. You’ll have front-row access to capture the sweat, the wins, and the "D1 Way."
- The Environment: Work in a high-performance facility where the energy is infectious and the "Pro-Style" standard applies to everything we do.
- Collaborative Culture: You’ll work directly with coaches and leadership, becoming a vital part of the team that drives our success.
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The Perks: Free membership to our state-of-the-art facility, professional development, and the chance to build a personal portfolio in the elite sports industry.
What You Bring to the Team
- The Self-Starter Mentality: You don’t wait for a script. You see a moment on the training floor, you capture it, and you ship it.
- Communication IQ: You can take raw management data and distill it into streamlined, concise, and punchy communications that resonate with athletes and parents.
- Canva Mastery: You are well-versed in Canva and social media tools, capable of producing high-quality graphics and video content on the fly.
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The "People" Factor: You are comfortable walking up to a pro athlete, a 7-year-old scholastic athlete, or a coach to get the content or info you need.
The Game Plan
- Social Media Execution: Capture, edit, and schedule high-energy posts and stories across multiple platforms (Instagram, Facebook, etc.).
- Internal Communication: Keep our community "in the know" through member emails, in-app notifications, and facility announcements.
- External Growth: Execute marketing plans for new deals, seasonal promotions, and community events to drive new leads.
- The "Bridge" Role: Work directly with coaches to highlight their expertise and with leadership to ensure brand standards are flawlessly met.
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Member Outreach: Get comfortable on the phone—you’ll be communicating directly with current and potential members to foster relationships and handle inquiries.
Qualifications
- Experience: Proven track record in social media management and content creation.
- Technical Skills: Expert-level proficiency in Canva and social media scheduling platforms.
- Communication: Exceptional writing skills with the ability to be concise and impactful.
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Energy: Must be an outgoing, high-energy professional who thrives in a fast-paced athletic environment.
What is D1?
D1 is an athletic-based group training facility for adults and youth athletes with a mission of providing the best fitness philosophy in the industry. Our promise: “You pick the goal, we help you get there.” The Marketing & Communications Specialist is the vital link that ensures our community knows exactly how we fulfill that promise every single day.
Ready to lead the conversation for the best training environment in the industry?
Compensation: $15.00 - $18.00 per hour
D1 Training is an emerging fitness franchise, that is growing rapidly. D1 Training has over 80 facilities open and 180+ in development. At D1 Training, we inspire and motivate athletes to reach their goals. At D1, we believe in training the entire body as a unit to produce optimal human performance. No gimmicks, no fads; we utilize trusted and proven training techniques used to build the world’s best athletes and deliver the, in age-appropriate programs led by our expert coaches. Nothing at D1 is random. Every workout, every day follows a strategic 8-week training cycle that is meticulously planned and backed by sports science. What began as training solely for the aspiring youth athlete, matured into fitness training for adults as well. With all who participate in the D1 training process moving aggressively towards their goals.
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Flexible Scheduling
Competitive Compensation
Career Advancement Opportunities
401(k)
Dental insurance
Health insurance
Generous Paid time off